The Truth About Coaching: 6 Myths That Keep People From Getting Help

business coach coach coaching life coach recovery coach sober coach Mar 27, 2024

 

My Journey From Skeptic to Certified Coach

I’ve been a coach for over five years, partnering with a top-rated credentialing authority to recruit, train, and mentor new coaches. With a degree in social work, I entered the coaching world as a skeptic. I didn’t think I needed a “measly coaching certificate” when I already had a four-year degree in helping people.

Still, curiosity led me to a small Law of Attraction coaching course on Udemy. It wasn’t the gold standard of training — but it got me started. I learned that the coaching industry is unregulated, and yet, I wanted professional standards and accountability. I wanted to support women in quitting drinking safely and effectively — and most importantly, I wanted to do no harm.

So I kept going. I earned an International Coach Federation–accredited certification through the International Association of Professional Recovery Coaches, one of the most respected programs worldwide. I also hold awards including:

Top Life Coach for Addiction and Recovery - Life Coach Magazine

Most Influential Person  AFTER Magazine Reader Awards

Favorite Support Community  AFTER Magazine Reader Awards

Favorite Podcast Host (The Peripeteia Podcast) – AFTER Magazine Reader Awards

Distinct Leader of Purpose Driven BusinessAuthority Magazine

Today, I mentor and train new coaches through my Launch Your Coaching Practice course (approved for 16 continuing education credits). After years in both corporate sales and coaching, I’ve learned what works — and what doesn’t — when it comes to helping people grow.

And I’ve heard every misconception about coaching under the sun.
Let’s debunk the biggest myths together.

💭 Myth #1: Coaching Is Only for Fixing Problems

Many people assume coaching is just for those who are struggling or need to be “fixed.”
In reality, coaching is about maximizing potential.

Coaching helps people grow, achieve goals, and remove roadblocks to success — even when life looks “good” on the outside.

As a Professional Certified Recovery and Life Coach, I help high-achieving women quit drinking and then support them in other areas — career, confidence, relationships, and purpose. Coaching is about becoming your fullest self, not about being broken.

💬 Myth #2: Coaching Is Therapy

Coaching is not therapy or counseling.
Therapy helps you heal the past. Coaching helps you design the future.

While therapy focuses on emotional healing and resolving trauma, coaching focuses on action, accountability, and personal growth. Clients often see quick, tangible results from setting and achieving small, specific goals.

Myth #3: Coaching Is a Quick Fix

Real transformation takes time, consistency, and trust.
Coaching is not a one-session miracle — it’s a process that rewires your brain through safe, long-term exploration and self-awareness.

The most healing part of coaching is the relationship itself — being supported without judgment as you create change at your own pace.

🪞 Myth #4: Coaches Have All the Answers

Contrary to popular belief, coaches don’t give advice.
Our job is to ask powerful questions, listen deeply, and help clients discover their own answers.

You are the expert on your life. A coach simply helps you unlock what’s already inside you.

💰 Myth #5: Coaching Is Too Expensive

Yes, coaching can be an investment — but it’s also one of the most high-return investments you can make in your personal growth.

There are options for every budget, from group programs to online courses and corporate coaching.

In sober coaching, the ROI is especially clear: saving on healthcare, treatment, and even the cost of drinking itself. My clients often say coaching has saved them money, health, and peace of mind.

💪 Myth #6: Coaching Is for the Weak

Many of the world’s most successful leaders, athletes, and entrepreneurs have coaches.
Coaching isn’t a sign of weakness — it’s a commitment to growth, accountability, and excellence.

The strongest people are those willing to ask for support and invest in becoming their best selves.

🌱 The Truth About Coaching

Coaching is not therapy. It’s not advice-giving.
It’s a powerful, professional partnership designed to help you live with clarity, confidence, and purpose.

As someone who coaches and has been coached, I can say with certainty:
It’s the most transformative resource I know.

If you’re ready to experience the power of coaching:
👉 Schedule a Discovery Call to explore working together.
If you’re inspired to become a coach:
👉 Learn More About My Coach Training Program

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