One Thing Never Lost On Me
It was about six years ago that I started Ditched the Drink. I started my business by sending a weekly newsletter to four people that didn't ask to be on my list but were my friends and family, so I got permission anyway. I was clarifying my ideas and building my digital Jumpstart course.
I added three more email addresses to the subscriber list. They were all my email addresses, so I had a total of "7 people" on my list. I would immediately open my own newsletter when it dropped in all of my email boxes so I could see an almost instant 50% open rate.
I was learning the technology that I had invested in before I made a dime, measuring key performance indicators before my first sale, and testing how to market my idea. One of my first subscribers became my first student. My Mom. š
I had a relentless belief in my mission to show women a new way to ditch the drink and a life on the other side that they would actually want.
I wrote this newsletter every week. I lost some of those first subscribers, and I don't have an overnight success story.
Still, something really amazing happened.
You found me, and I found YOU!
Even in losing some important people, my email list has grown, my business has grown, I have grown, and you have grown too!
I am so beyond grateful for you.
You have supported me and my business in numerous ways, including opening and reading this newsletter, following me on social media, sharing my posts, referring your friends and family, connecting with me, listening to my podcast, writing incredible testimonials, and sharing your stories.
Those that have chosen me as their coach have put their trust, time, and dollars into allowing me to deliver on what I promised I would when I opened my doors years ago. YOU have been the single best part of Ditched the Drink.
You are exactly who I dared to dream about when I took this leap of faith. You are who I wanted to meet. You are who I wanted to support. You are here, and that is nothing short of a miracle. YOU have been the most important part of making my dreams come true.
Thank you, thank you, thank you. Words will never be enough. I include you in my gratitudes every single day. I am rooting for you in every second.
Thank you for being in my circle.
In truth, before I could be grateful for anything this week, I had to clean out my own perfectionist cobwebs and fears. I had to regulate my emotions. I had to do "the work" that sobriety taught me to do.
Holidays can be intense. I am in it with you. We are in it together.
One resource that is helpful to me is this podcast with Christie Tate on recovery from perfectionism. Pop it in your ears as you sweep the floors, hit the road, or pound the treadmill.
I love you and I thank you. Without you, there would be no Ditched the Drink. This is never lost on me. Take care of yourself; you are precious to me. Reach out if I can offer more support this year.
XO!
-Heather
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